FOR IMMEDIATE RELEASE Calgary, Alberta (May 30, 2024) - Canadian Rocky Mountain Resorts (CRMR) is excited to announce the launch of a special series of pride-themed cocktails in celebration of Pride Month this June.

Available across all mountain and city properties, the proceeds from these vibrant cocktails will benefit local 2SLGBTQIA+ organizations, including Canmore Pride and Calgary Pride. Teams from each of the properties have come together to create stunning creations, including:

• Pride-a-Colada | The Lake House
• A Bear's Kiss & Fawn Over Me Mocktail | Buffalo Mountain Lodge
• Southern Comfort Brazilian Lemonade | Emerald Lake Lodge
• Pride & Joy | Post Hotel & Spa

“At CRMR, we are proud to honour and uplift the diversity within our teams, our guests, and the communities we serve,” says Larkin O'Connor, President of Canadian Rocky Mountain Resorts. “Our Pride Month initiative is one of many ways we demonstrate our ongoing commitment to fostering safe, inclusive, and welcoming spaces across all our properties.”

As a company, CRMR continues to prioritize inclusion and allyship across our teams and operations. We are proud to share that CRMR was awarded Gold in the 2024 Bow Valley Workplace Inclusion Charter, a community-driven initiative that recognizes businesses leading the way in equity and inclusive practices.

Learn more about this milestone in our recent blog post. Guests are warmly invited to join in the celebration by enjoying these exclusive Pride cocktails all month long. Whether you're visiting the mountains or dining in the city, your toast helps support meaningful causes and celebrates the freedom to love and live authentically

ABOUT CRMR

Canadian Rocky Mountain Resorts is a family of companies consisting of Emerald Lake Lodge in Field, British Columbia, Deer Lodge in Lake Louise, Alberta, Buffalo Mountain Lodge in Banff, Alberta. CRMR also owns The Lake House, Urban Butcher, QEVA and The Canadian Rocky Mountain Ranch.